QuickNotes: McClure Urges “Niche to Win” to Startups

With the well documented failure of VC funds across the board to either turn a profit or make a profit for their startup clients (see the exhaustive Kaufmann report on venture capital failures, 500 Startups founder Dave McClure in his July 2012 post “Niche 2 Win, Baby” writes:

“In fact it’s a bit counter-intuitive, but the crappier you are and can still find minimum viable success, the quicker and better you’ll be at identifying initial customer-problem framework opportunities that will create possibility for your still tiny little startup to grow up and succeed.”

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